Social Media Speaker Eric Schwartzman

How to Generate Leads through Social Marketing: Speaker Topic

Top-Rated Social Media Speaker
 
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IMG_5892Topic: How to Generate Leads through Social Marketing - With 93% of all B2B purchasing decisions originating on a search engine, and more and more people trusting personal recommendations on social networks to source products and services, the web has become the greatest lead generation circuit of all time. See real world examples of how a variety of B2Cs and B2Bs are increasing the quantity and quality of their leads and achieving an impressive ROI through social marketing.

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Want to get your sales staff closing major accounts via social media? 

Learn how the B2B and B2C buying processes are radically different in several important ways. And find out how the differences affect the choices, platforms and tools marketers need to use. 

This sessionprovides insight into the unique characteristics of B2B markets that most people haven’t considered. 

Your group will learn:

  • How to determine which social networks matter
  • Why its important to take a B2B approach to social media
  • How to tie their social media efforts to bottom-line impact

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“Not only incredibly informative and insightful, but also authentic and real."

Chad Kaszer
Director of Social Media
Sony



"His depth of knowledge, relevancy and genuine enthusiasm connects with the audience. We all came away with great and valuable knowledge which we plan on applying"

Michael Guerrieo
VP. Marketing
City National Bank



"If you get a chance to work with Eric or hear him explain some of his thinking at a conference, jump at it."

Eric Rabe
SVP, Communications
Verizon



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Satisfied audiences include:Boeing, City National Bank, Environmental Defense Fund, Johnson & Johnson, Government of Singapore, U.S. Dept. of State, US Embassy to Rome, US Embassy to Athens, United States Marine Corps, U.S. Pacific Command, NORAD, Toyota and many, many more.


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