Eric Schwartzman

Digital Strategy and Online Marketing

Photo by Vivian ZinkI help organizations develop and execute digital marketing initiatives.

I specialize in digital strategy, social media governance, online market research, content marketing, lead generation, social automation, digital integration, analytics/measurement, search engine optimization, social media optimization and education technology.

I've held the top strategic communications post at two public companies and am a subject-matter expert on consumer marketing, business-to-business marketing as well as government and military public affairs. I'm very skilled at media relations, analyst relations, industry relations and community relations.

I developed my own methodology for aligning digital marketing strategy with brand culture to empower clients disrupt their markets without disrupting their organizations.

I have nearly two decades experience on the agency side as a rainmaker, directing account teams and providing counsel to senior leaders at multinational corporations, NGOs, federal government agencies and military commands.

Contact me to discuss how I can help your organization implement innovative digital marketing and communications initiatives.

My Services:

• Keynotes and Breakout Sessions
• Digital Marketing Strategy
• Online Market Research
• Content Marketing
• Lead Generation
• Social Automation
• Social Media Governance
• Employee Advocacy Programs
• Campaign Execution

I'm also one of the most experienced live and online social media training providers in the world, author of the best seller Social Marketing to the Business Customer and host of the award-winning podcast On the Record...Online.

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