Specialties
Online Communications Strategy, Training and Support
In a world where people trust the opinions of strangers more than the media, corporate spokespeople or elected officials, search results impact your organization's reputation much more than your advertising campaigns. When popular opinion is just a keystroke away, PR and marketing is no longer about what you say about yourself.
Right now, people are Tweeting, Foursquaring and Facebooking about your organization, policy, brand, product or service. Are you listening to what they're saying? Are you able to effectively to participate in the conversation via your stakeholder's preferred communication channel? Are you still spending most of budget on reaching your stakeholders, or are you thinking about how people find you online? Are you back-ending you social media activities? Are you optimized for social search? Want help?
Here's an overview of the services I provide:
Audiences continue to fragment, advertisers defect to the web and news media outlets are becoming increasingly insolvent. At a time when the prospect of leveraging third-party editorial news coverage is waning, we can help you identify and execute a new media communications program that delivers measurable results.
Public Relations
In the second largest US market, few know the Los Angeles market and news media as well as we do. My programs reach constituents through mainstream media relations, special events, user generated media, community relations, analyst relations and corporate communications. To suit the needs of a broad range of clients, our award-winning services are available on an hourly, project and monthly retainer basis. Get the best public relations Los Angeles has to offer.
I have provided PR services to some of the highest profile media events in the US, including Star Wars 30th Anniversary Celebration, Salt Lake Winter Olympics, Cirque du Soleil at the Academy Awards®, Britney Spears Onyx Hotel World Tour, The Pussycat Dolls and many others. My mainstream public relations experience includes:
