NBC "Heroes" Star Hayden Panettiere Confirmed to Attend Gen Con Indy 2007

WHO: 
Hayden Panettiere, cheerleader Claire Bennet on the Emmy-nominated NBC television series "Heroes" will be in Indianapolis on Sunday, August 19 at Gen Con Indy to discuss "Following Your Dreams" and meet fans in the Family Fun Pavilion at Gen Con presented by Bella Sara horse-themed trading cards and online world for girls. 
 
WHAT: 
Attendees will find Ms. Panettiere in a family-friendly environment where girls can log onto http://www.bellasara.com/to play with and care for virtual horses online. Girls can also get limited edition Bella Sara trading cards, posters, do arts and crafts and share in story time. 

WHEN: 
Sunday, Aug. 19 at 10am, 1pm and 3pm Sharp. At 12:45 - 1:00pm, Hayden will talk to Bella Sara kids about "Following Your Dreams," followed by a question-and-answer period.

WHERE: 
Bella Sara Booth #1439 - Gen Con Family Fun Pavilion
Indiana Convention Center, 100 South Capitol Ave. Indianapolis, Indiana 46225

WHY: 
Created by a social worker, Bella Sara trading cards couple whimsical illustrations of horses with inspirational sayings to teach kids to acknowledge their feelings and learn that beauty comes from within. The cards can be used to play different games, and also to activate and nurture virtual horses in the online world of Bella Sara, a child-friendly website that features dressage, jumping, riding, puzzles, coloring, games and more. 

AWARDS: 
1.) "Best Products - Spring 2007" Award from Dr. Toy
2.) "Seal of Excellence" Award from Creative Child magazine
3.) "2007 Excellent Product" Award from iParenting
4.) "2007 Outstanding Product" Award from iParenting
5.) "Seal of Approval" Award from National Parent Center

TICKETS: 
Gen Con will offer special $25 Family Passes that will allow a family of four to attend on Sunday from noon until the show closes at 4:00 p.m.. Bella Sara cards are sold at Blockbuster, Kmart, Target, Toys "R" Us, and Wal-Mart, as well as at local toy, hobby and equestrian shops.

***RSVP IS REQUIRED***
NEWS MEDIA CONTACTS (This is an advisory for members of the news media only. For ticket information click here.)
Eric Schwartzman
eric AT ericschwartzman DOT com

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