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October 17, 2005

Blogs as Marketing and Corporate Communications Tools

Santa Monica, Calif.- Oct. 17, 2005 -- Is there a place for blogs in the world of corporate communications and marketing? That's the question members of the Software Council of Southern California sought out to answer at a meeting last month in Santa ...
October 11, 2005

Podshow CEO Ron Bloom Shakes Up Media Business

In-Depth Interview Reveals Venture Funded, New Media Company's Disruptive Strategy Los Angeles, Calif. -Oct. 11, 2005 - Entertainment, media and technology PR professional by day, podcaster by night, Eric Schwartzman has released his latest episode of ...
September 26, 2005

Schwartzman & Associates Release Executives Guide to Podcasting

  LOS ANGELES - Sept. 26, 2005 - Top podcasters Michael Butler of the Rock and Roll Geek Show, Chris McIntyre of Podcast Alley (recently acquired by Podshow), Eric Rice of Audioblog.com and Eric Schwartzman of On the Record...Online spoke with public ...
September 20, 2005

Beyond the Press Release: Executives from IBM, Audible and Podshow Reveal Podcast Marketing and PR Strategies

(LOS ANGELES - Sept. 20, 2005) Entertainment, marketing and public relations executives can learn how forward thinking companies are integrating podcasting into their communications programs by downloading or subscribing to a new podcast by Eric ...
September 01, 2005

Ragan's Media Relations Report

Just when you thought you were getting the hang of blogs, along come podcasts, adding a new monkey wrench to throw into the media relations machine.
August 29, 2005

Bulldog Reporter PR Technology Seminars Scheduled for Both Coasts

Experts Confirmed to Demonstrate How to Integrate Blogs, RSS, Wikis and Podcasting into Public Relations Campaigns San Francisco/New York City –August 29, 2005 – To help public relations professionals and corporate communicators determine the most ...
August 24, 2005

Executive Guide to Blogging

WHAT: A few years ago, nobody knew what blogging was. Today there are an estimated ten million blog sites and counting. They have influenced our presidential election, may have cost Dan Rather his job, and are now beginning to totally redefine the ...
New Affordable Housing Complex Challenges Preconceived Notions
August 11, 2005

New Affordable Housing Complex Challenges Preconceived Notions

Thomas Safran & Associates Seeks to Enrich Lives of Residents with Skyline Village Los Angeles, Calif. – August 11, 2005 – For too long, low-income housing has conjured thoughts of run-down areas, unsafe neighborhoods and poor living conditions devoid ...
July 11, 2005

Targeted Outreach Results in Broader Awareness For ESC

Entertainment Studios Corp. (ESC) produces, distributes and sells advertising time for 15 TV programs. As such, it often competes with major media conglomerates that are also public companies.
June 01, 2005

PR Tips and Tactics

In this issue: Using Blogs to Drive Word of Mouth Are people talking about you on the Internet? Do you know what they're saying? Blogs, many of which are generated by consumers, are giving rise to online discussions that impact social behavior and ...
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